I’m what you might call a country girl — I’ve got mud in my blood.
Raised among the rolling fields of rural Northern Ireland and now based in the heart of the South Downs, I’ve lived and breathed the agricultural and equestrian world my entire life. It’s not just a backdrop — it’s my foundation.
That’s why Smart Wave Support isn’t just about spreadsheets and strategy. It’s about truly understanding the real challenges of rural business life — the unpredictable seasons, the long hours, and the dedication behind every farm diversification project or rural enterprise.
With over 30 years of professional experience across corporate and public sectors, I bring a wealth of strategic insight and practical know-how to every client. I’ve chosen to work with rural businesses because that’s where my passion lies.
I wear boots, not heels, and I’m never afraid to roll up my sleeves and get stuck in. Whether it’s improving your operations, managing marketing campaigns, or supporting your business development goals, I deliver hands-on, tailored business support that fits your needs.
I specialise in helping farmers and rural business owners streamline their operations, develop new income streams, and build effective marketing strategies that reflect their values and vision.
Whether you’re exploring diversification opportunities, need help with social media marketing, or simply want someone who “gets” the challenges of rural business life — I’m here to help.
I understand that many rural and small businesses may not have the long-term demand or budget for additional staff. That’s why I offer competitive, flexible pricing to ensure exceptional value for money. For ongoing projects, tailored support packages can be arranged to suit your unique needs.
If you’re ready to take the next step in growing your business — with someone who understands your world — let’s chat.
👉 Contact me today for a free discovery call and discover how Smart Wave Support can help your rural business thrive.